Free resources
Free guides for tattoo artists.
Playbooks, checklists, and templates for tattoo artists. Built from what we've learned across 100+ accounts. No upsells, no fluff.
The Tattoo Instagram Playbook
How to turn your Instagram account into a booking engine. Built around the 2026 algorithm. What to post, when, and why. DM scripts. Account setup, safety, and recovery. Style-specific playbooks. The 90-day plan if you're starting today.
Get Found By AI
Your clients are starting to ask ChatGPT and Google's AI answers who to book, and AI barely reads Instagram. Five steps, one evening, about $30 USD a year: your own domain, one page that says your style and city in words, a Google Business Profile done properly, and telling Google and Bing it all exists. Screenshots and exact clicks. No SEO, no web guy.
The Day Rate Sheet
Pick your day rate and half day in ten minutes. Hourly vs half day vs full day depending on what you want more of, minimums that include placement, and how to land on a number you can say out loud.
AI Reference Replies
What to say when a client sends an AI-generated reference. Replies that keep the booking, explain why the image is often a mangled copy of a real artist's piece, and steer them to a design you'd actually put on skin.
The Christmas Voucher Kit
Gift vouchers for the December rush without the admin headache. Voucher wording, the terms you need (NZ and AU vouchers now need a minimum three-year expiry, shown on the voucher), the post that sells them, and ad templates.
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